Monday, May 28, 2012

Commercial Photography

Commercial photography involves taking pictures for commercial use: for example in adverts, merchandising, and product placement. Commercial photography is also used in corporate brochures and leaflets, menus in cafes and restaurants, and similar commercial uses where photographs enhance a text.
Commercial photography is used to promote or sell a product or service. There are a number of ways that photographs can be used to better market products and corporations. For photographers who excel at commercial photography, it can be a very lucrative market, and the field of commercial photography is broad, with room for traditional and alternative photographs.
Businesses may want to use commercial photography to promote themselves, or particular aspects of their work. There is a difference between commercial photography, which is often performed in a studio or isolated environment, and industrial photography, which often takes place on the site or factory floor.

Thursday, May 10, 2012

Trashy Romance Novel Photographer

Ever been perusing a book rack looking for a quick read to make that flight a little less boring? Have you been wondering who is the photographer taking the pictures of these fantasy covers?

The ones where a buff guy has stepped out of the gym to wheal a giant sward slashing barbarians breaking into a castle while holding a damsel in distress in his arm.

Well, to make a long story even longer, I'm one of those photographers. I have been photographing Jason Baca for about 3 years now, in various blue and green screen poses for trashy romance novel covers. Jason's been on more covers than most models.

His camera presence and marketing ability makes for a great fantasy role model.

Not just the guy with the sword, but the cool model as well.

The other side of our photo shoots are of Jason in exercise positions and workout routines published in Men's Heath and Fitness Magazines.